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University of Michigan

A Wash-Your-Hands Reminder That Pops

Making something so ubiquitous stand out and matter.

Washing your hands. It’s something you’ve heard countless times and seen at most restaurants and gas stations you go to. And yet, the need to still express its importance is more important than ever. Our campaign, as charming as it is matter-of-fact, did exactly that.

University of Michigan Wash Hands campaign- They're Alive! And They're on Your Hands! poster
University of Michigan Wash Hands campaign - Attack of the Hand Horror! poster
University of Michigan Wash Hands campaign - Invasion of the Palm Pests! poster
University of Michigan Wash Hands campaign - Kill Germs! poster
University of Michigan Wash Hands campaign - Attack Germs! poster
University of Michigan Wash Hands campaign -Fight Germs! poster

Button Pins