kid using phone as a flashlight to look for something under a bed

What are you looking for?

find truth. build trust. power growth.™

Find Truth

We study, we dig, we learn. Everything starts with listening. Hearing directly from you and your targets—well, that’s gold. And we mine it.

Build Trust

Trust is fragile, and once broken, almost impossible to mend. With a full-team effort across functions, we can help with that. We understand the drivers of trust and how to employ them.

POWER GROWTH

From first glance to loyal fan—we connect people to your brand, every step of the way. Growing requires focusing on results, adjusting and scaling constantly. We analyze, optimize, and respond quickly, so your success can weather changes.

Work That Works

No matter how good a game any agency talks, the proof is in its performance. Not only has our work won hundreds of awards over the years, it’s made clients more successful, more noticed, and frankly, happier. But see for yourself.

Case study
DTE logo
Want to bring more energy to your brand?

See how we brought some good energy to DTE’s Cleanvision.

Look Closer
Case study
Looking for new audiences?

Check out how we matched Gen Z with credit unions.

FIND YOUR FINANCE ERA
Case study
Floor Coverings International logo
Taking credit where credit is due

See how 5-star ratings became the insight driving the brand.

SEEING STARS

Looking for Something Specific?

With years of experience in franchise, energy and utilities, healthcare, and financial services marketing, we understand complex industries with multiple decision-makers and audiences. We’re infinitely curious, love a challenge, and use common sense, strategic savvy, and creative talent to make the most of any situation, and budget.

Finance
Franchise
Healthcare
Utilities
Wild Card

YOU’VE FOUND REGROUP AND WE’RE

Independent
Woman-Owned
Full-Service
Certified B Corp

We’re a purpose-driven agency that creates solutions to improve lives, strengthen communities, and grow business. Your mission is our mission: inspire people to engage with your brand at every step of their journeys. Great brands connect deeply with their customers. We can make that happen for you.

Wanna Know More?

WE’RE LOOKING FOR SOMETHING TOO: YOU.

But not in a creepy way or anything.
We’d just like to chat about how we can help you find more success.

REGROUP’S ROOTS RUN DEEP

Janet Muhleman co-founded Group 243 in Ann Arbor in 1975. Since then, her agency’s innovative holistic customer experience perspective drew the attention of clients and national and international agency holding companies alike.

By the time Jan and her veteran leadership team decided to buy back their independence in 2003, the agency had embedded additional DNA from some of the top agencies in the industry: including Omnicom and WPP. REGROUP’s founding that year allowed the team to tightly re-integrate their offerings around their long-standing customer experience approach and select opportunities based on a match of values and commitment to mutual growth. Those criteria remain today.

Throughout its history, REGROUP has remained independent and committed to using business as a force for good. We continue to help complex organizations align internally and externally through our brand + performance philosophy.

REGROUP’S ROOTS RUN DEEP

Janet Muhleman co-founded Group 243 in Ann Arbor in 1975. Since then, her agency’s innovative holistic customer experience perspective drew the attention of clients and national and international agency holding companies alike.

By the time Jan and her veteran leadership team decided to buy back their independence in 2003, the agency had embedded additional DNA from some of the top agencies in the industry: including Omnicom and WPP. REGROUP’s founding that year allowed the team to tightly re-integrate their offerings around their long-standing customer experience approach and select opportunities based on a match of values and commitment to mutual growth. Those criteria remain today.

Throughout its history, REGROUP has remained independent and committed to using business as a force for good. We continue to help complex organizations align internally and externally through our brand + performance philosophy.