We Make Franchise Marketing Do More

Franchises deserve the most bang for their marketing bucks.

But the marketing agencies of today are too specialized. They make you choose between brand or performance — awareness or lead generation.

But why settle for one or the other?

REGROUP does BOTH!

How we do it:

When budgets are limited we take brand strategy and apply it to the bottom of the marketing funnel, where your potential consumers are waiting for a solution: your franchise brand!

Strategy Driven by Data

Everything we do is based on data. From using consumer data to drive brand strategy, to applying predictive analytics to drive exponential results.

Real Time Optimization

We actively optimize campaigns in real time based on real feedback so your results constantly improve. Plus we’re full-service and experienced in using multiple channels. We find what works best for you and maximize your results.

Brand + Performance Synergy

We look at marketing strategy holistically so we can adjust either brand or performance depending on what’s needed. It’s the perfect blend that gives your franchise brand exactly what it needs.

Full Franchise System Alignment

We get that franchises are different and need special marketing. Our agency ensures that franchisee and franchisor goals are on the same page and unified on both the local and national level.

Franchise Marketing Is In Our DNA

Our first client years ago was Tom Monaghan of Domino’s Pizza. Over the years we’ve helped dozens of franchise companies build their organizations, increase year-over-year profits, and perfect franchisee relationships. But don’t take it from us, take it from our work.

Energizing a franchise system through Brand + Performance Strategy

Brand Fund Creation and National Integrated Campaign

Cohesive Brand Strategy focused on nurturing consideration through compelling differentiators

Don’t Take It From Us, Take It From Our Clients

REGROUP has done a great job – we are super pleased with your understanding of our target and the creative that resulted for Molly Maid and Mr. Handyman. It’s great to work with franchising experts. You understand great work and small budgets. You think bigger than ads, you think brands.”

We have partnered with REGROUP for a few years now, and they have proven to be very strategic and analytical in their approach. They helped us navigate the choppy waters of implementing an ad fund, and it would be extremely difficult without them beside us on a day-to-day basis. Because of their experience, they fully understand franchising and the psyche of the franchisees. I think you would have to look long and hard for an agency that would be more dedicated to the success of your system.

REGROUP understands the importance of building the brand in the minds of the consumer and, as importantly, in the minds of the franchisees. They can step a client through the brand development process quickly, easily, and successfully. Their innate ability to introduce effective, turnkey marketing programs to a franchise community takes out the hassle and frustration.

Brands we’ve worked with:

See More Franchise Industry Insights

We’re an agency for good. No, really.

REGROUP is a certified B-Corp. This means our agency is committed to working with brands that make business a force for good.

The franchise industry generates business ownership and supports the circular economy. Talk about being a force for good. We’re a natural fit, wouldn’t you agree?

Ready to REGROUP?

IFA members since 1987.