regroup

Ann Arbor, MI, March 26, 2012 – re:group President, Janet Muhleman, announced today that re:group has been named the marketing communications agency for Citizens Bank. re:group will be responsible for developing Citizens’ advertising campaigns and providing support for branding and retail promotions.

“We are thrilled by the opportunity to work with the Citizens Bank team. We are impressed with Citizens’ commitment to providing their clients with personalized service and building long-term client relationships. We look forward to leveraging our twenty years experience serving multi-unit retail and financial institutions to help them achieve their business objectives,” commented Muhleman.

“The breadth of knowledge re:group brings, coupled with their financial services experience, provides us with a terrific strategic partner to continue building our business and enhancing our brand within the local communities we serve,” said Sherry Forbes, Chief Marketing Officer for Citizens Bank.

About Citizens Bank
Citizens Bank, a diversified financial services company serving communities in Michigan, Ohio, Wisconsin and Indiana with 219 offices and 249 ATMs, was founded in Flint, Michigan in 1871 at the height of Flint’s lumber industry. Today, Citizens offers full service banking services including mortgage, consumer and business banking. For more information about Citizens Bank, visit citizensbanking.com.

About re:group
Founded in 2002 by Janet Muhleman, re:group is an independent, award-winning marketing agency located in Ann Arbor, Mich. re:group helps transform brands and grow business by taking a strategic approach to every client challenge and providing an integrated marketing solution. Services offered include: marketing strategy, branding, advertising, communications design, website development, search engine optimization and traditional, digital and social media services. re:group is a member of the American Bankers Association, Society for Healthcare Market Development and the International Franchise Association.
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For more information contact:
Carey Jernigan, vice president, re:group
734.327.6630
carey.jernigan@regroup.us

Ann Arbor, MI, February 24, 2012 — In response to agency growth re:group has added to its team.

Lisa DiFalco

Asia Griffin will serve as account executive. Griffin has experience working on KFC and Amerisure in earlier positions on both the agency and client side. She received her Bachelor of Arts from University of Michigan and her Master of Science, Integrated Marketing Communications from Eastern Michigan University.

Emily Doyle has been added to the media team as media planner/buyer. She has worked on the Wallside Windows, Medical Weight Loss Clinic and Star Medical accounts while at Media…Period. and Doner Advertising. Emily graduated from Specs Howard and currently attends Wayne State University.

re:group is a privately held, national, award-winning branding and full-service agency located in Ann Arbor, Michigan, that provides integrated brand management, including branding, marketing, design, interactive marketing, advertising, SEO, social media, communications and media services. 

Ann Arbor, MI, February 24, 2012 — Following an extensive search that began last September, DTE Energy has selected re:group, inc. as its agency of record. Dave Whitman, director of advertising and brand communications, led the DTE Energy search team. “We were impressed by the strategy that re:group developed and the creative concepts that they shared,” said Whitman. “It was clear to us that they have a solid understanding of our communication needs.”

Janet Muhleman, president of the agency said, “It’s an exciting time to be working with DTE Energy. We are thrilled to have been selected and confident that we can help them achieve their objectives.”

DTE Energy (NYSE:DTE) is a Detroit-based diversified energy company involved in the development and management of energy-related businesses and services nationwide. Its operating units include Detroit Edison, an electric utility serving 2.1 million customers in Southeastern Michigan, MichCon, a natural gas utility serving 1.2 million customers in Michigan and other non-utility, energy businesses focused on gas storage and pipelines, unconventional gas production, power and industrial projects, and energy trading. Information about DTE Energy is available at dteenergy.com, twitter.com/dte_energy and facebook.com/dteenergy.

re:group is a privately held, national, award-winning marketing agency located in Ann Arbor, Michigan, that provides integrated brand management, including branding, marketing, design, interactive marketing, advertising, SEO, social media, communications and media services. Learn more at www.regroup.us.

Ann Arbor, MI, February 20, 2012 — Executive Creative Director of re:group, Rhonda Huie, has added Jeremy Sell to the creative team as Associate Creative Director.

Jeremy is a graduate of the Center for Creative Studies with a BFA. Since graduation he has worked at several agencies on brands including America’s Best, Detroit Zoo, Eckards Drug Stores, Odwalla, University Hospitals, May Company, Dutch Boy and Serta while at GSW Worldwide, Doner and Campbell-Ewald. When he is not at work you can most likely find Jeremy in the kitchen, as he is also a professional chef.

re:group is a privately held, national, award-winning marketing firm located in Ann Arbor, Michigan, that provides integrated brand management, including branding, marketing, design, interactive marketing, advertising, SEO, social media, communications and media services.

For more information contact: Carey Jernigan or call 734-327-6630.

Nick Conflitti, Designer

As an experienced designer who is also proficient in a wide range of web development programs, Nick is a valuable member of the team, previously he worked at Brilliance Studios, a subsidiary of Amazon.com as a designer of web, print, digital and collateral. Other experience includes assignments on Anytime Fitness, Hypable.com, Charleston Magazine and Mindshare.

Nick graduated from Ferris state with a Bachelor of Science, Graphic Design. He is a member of the AIGA.

re:group is a privately held, national, award-winning marketing firm located in Ann Arbor, Michigan, that provides integrated brand management, including branding, marketing, design, interactive marketing, advertising, SEO, social media, communications and media services.

The Bride's Project

We are pleased that our team is active in the community. Account executive, Ashley Edwards has been donating her time to support the cancer community.

Green isn’t a color usually associated with bridal gowns, but area brides will soon have an opportunity to include “green”, eco-friendly couture in their weddings at a substantial cost savings.

On September 17, The Brides Project opened the doors of its beautiful new salon at 208 West Liberty Street in downtown Ann Arbor. This exciting bridal shopping concept is sponsored by the Cancer Support Community (CSC) of Ann Arbor. It offers brides a selection of gently used or new dresses which have been donated to CSC, who in turn will be selling them for less than half the retail price.

It’s a “win-win” situation, as proceeds from the sale of the dresses will be used to support vital programs and services offered to families and individuals by the Cancer Support Community. Dress donations are accepted from anywhere in the US and anyone can purchase the gowns. For more information, please email: info@thebridesproject.org or call 734.418.3332. (more…)

Ducks at Goldfish

The swim season never ends in Ann Arbor. With a 90-degree pool, cabana-style changing rooms and a Caribbean décor, this tropical setting opens its doors to the public for a Grand Opening party on Saturday, September 17, 2011, from 2pm to 7pm. Bring the whole family, check out the facilities and enjoy a free swim in our state-of-the-art pool. Children who attend the event will receive fun giveaways and those ages 12 and under who color a drawing of a goldfish will be entered in a drawing to win a birthday pool party at Goldfish. (more…)

David Murray

Join us to hear David Murray discuss De-Mystifying Social Media and How to Make Social Media work for Your Business.

Date: Tuesday, August 9, 2011
Time: 7:30 AM — 9:00 AM

Ravinia Club
2 Ravinia Club Drive
Suite #100
Atlanta, GA 30346

David Murray (@DaveMurr on twitter) is the Social Web Communications Director for re:group, a fully integrated marketing and communications firm in Ann Arbor, MI and member of SEFF. (more…)

Karry Oleszkiewicz

Adds Karry Oleszkiewicz as associate media director

We are happy to announce the addition of a new Associate Media Director, Karry Oleszkiewicz. Karry has held this same position at WB Doner where she supervised planning and buying for traditional and digital campaigns for a variety of consumer and B2B clients. Over the past 15 years she has worked on a variety of accounts including ADT, Arby’s, Blue Cross Blue Shield of Michigan, Chevy, Chrysler and Volunteers of America. She will be reporting to media director Pat Cuda and will work with her on integrated media planning and day-to-day oversight of our media clients. We are excited to add Karry to our team and believe that her knowledge of both traditional and digital media will allow us to continue to offer our clients results-driven integrated media plans.

Karry received her BS in Marketing from Oakland University.